As a creative and maker of social-first content, I'm deeply passionate about connecting with audiences through authentic moments. I excel at curating visual stories that resonate and spark interaction.
Google : All For Small
Agency commissioned social-first campaign, shining a spotlight on small businesses across the United States. Discover firsthand stories of growth and success as these entrepreneurs leverage Google-analytics to propel their businesses forward.
TransferWise : Nothing To Hide
The approach behind this social-first campaign launch, attracted coverage from local news outlets. Our objective was to release branded content on social channels within 4 hours of launch events conclusion, perfectly aligning with local news coverage and press releases.
Nike + DYCD New York : Game Changers
In collaboration with NYC's Dept. of Youth & Community Development, Nike's Game Changer initiative sponsored a youth outreach dance program. I created visual stories for YouTube streaming, showcasing diverse dance teams across the city. Shot on location, the content highlights the ten team finalists.
No Control is a dance team from Coney Island, Brooklyn. They speak to youth about avoiding gang membership and activity.
NEW BREED is a dance team from Manhattan’s Greenwich Village. They speak to and encourage LGBTQ acceptance and awareness.
THE CLASS is a dance team representing Downtown, Manhattan. They speak to youth on the dangers of domestic violence.